Issue link: http://tourismwpg.uberflip.com/i/1019180
Contact Cody Chomiak, Director of Marketing | E cody@tourismwinnipeg.com P 204.954.1960 29 Tourism Winnipeg will build seasonal advertising campaigns that feature Winnipeg as an ideal vacation destination within an 800-kilometre (i.e., 500-mile) radius of the city—which includes rural Manitoba, northwestern Ontario, Saskatchewan, Grand Forks and Fargo—to attract overnight visitations and increase the tourism economy. Holiday Shop-and-Stay Advertising Campaign The holiday shop-and-stay advertising campaign will feature "Buy Two Nights, Get the Third Night Free" hotel packages as well as holiday shopping promotional packages. Packages will be promoted through an enhanced digital marketing strategy, including social media advertising, video, content marketing and a dedicated microsite. Packages will be promoted through: » Social media channels (Facebook, Twitter and Instagram) » Tourism Winnipeg's leisure e-newsletter » Tourism Winnipeg's Only in The Peg blog » A dedicated packages and deals page on www.tourismwinnipeg.com Holiday Shop-and-Stay Advertising Partner Non-Profit For-Profit Deadline Date October - December ..............................................$450 ..............$550 ............................Sept. 6, 2019 Winter Advertising Campaign The January to March winter leisure campaign will be a combination of print, digital, radio and social media channels, as well as a direct mail piece distributed to homes in Grand Forks and Fargo, featuring customized messaging highlighting the U.S. exchange rate and proximity. Partners will receive: » An editorial mention in the direct mail U.S. market piece » A partner spotlight and editorial feature on Tourism Winnipeg's winter microsite » A partner spotlight in the winter e-blast sent to more than 18,000 recipients » A featured spot in a Facebook carousel ad » A Facebook boosted post during the winter campaign Winter Advertising Partner Cost Only available to attractions, tour operators, festivals, events and restaurants ............................................................................................... $500 Spring Break and Summer Advertising Campaigns: Packages and Deals The spring break and summer campaigns will promote exclusive packages and deals through an enhanced digital marketing strategy that will include social media advertising, video and content marketing, and dedicated microsites. Packages will be promoted through: » Social media channels (Facebook, Twitter and Instagram) » Tourism Winnipeg's leisure e-newsletter » Tourism Winnipeg's Only in The Peg blog » A dedicated packages and deals page on www.tourismwinnipeg.com Spring Break Packages Advertising Partner Non-Profit For-Profit Deadline Date February-May ..............................................................$450 ................. $550............. January 8, 2019 Summer Packages Advertising Partner Non-Profit For-Profit Deadline Date June-September ..........................................................$450 ................. $550................... April 9, 2019 Leisure Advertising Campaigns Leisure Travel Opportunities