Issue link: http://tourismwpg.uberflip.com/i/1056362
YES! WINNIPEG 13 » Focusing business development efforts on the highest-potential opportunities, maximizing ROI for every dollar spent » Incorporating artificial intelligence into search algorithms, pairing the best company targets with Winnipeg's core value proposition across key sectors » Embedded tools for supply chain and other analysis that allow for more sophisticated development of tailored investment pitches » Insights into company venture capital / private equity financing, with the ability to identify relevant sources of capital for existing local companies as well » Accessing more and better data, pulled from thousands of databases across North America » Enhanced ability to use cluster mapping to identify gaps and opportunities How Gazelle.ai is helping YES! Winnipeg find new target companies Using big data analytics, Gazelle.ai can quickly identify trends and businesses that are not immediately evident and identify new business prospects. Using this tool creates an opportunity for the YES! team to strategically manage FDI resources and increase the success rate of FDI initiatives. Using fewer resources and improving time management, while finding new companies from further afield, allows for a greater reach resulting in better business outcomes. With resources like Gazelle.ai, YES! Winnipeg is contacting companies from across North America and encouraging them to consider Winnipeg as an ideal location for expansion or relocation. With this tool, the city is being looked at as an investment site, and competing against larger jurisdictions. Gazelle.ai is an innovative example of how data can be used to help YES! Winnipeg evolve its work in the FDI space. This type of big data analysis allows YES! Winnipeg to have greater impact on FDI attraction, while spending less time on research and dead-end cold calls. It also maximizes investor dollars, and helps YES! Winnipeg utilize every dollar invested in the team more effectively. Pursuing more business leads than ever before, the YES! team is opening Winnipeg up to new markets and sharing the city's competitive advantages in more sophisticated ways to receptive audiences.