Tourism Winnipeg

YES! Winnipeg Investor Magazine 2018-19

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YES! WINNIPEG 3 expansion, attraction, and retention all make up part of YES! Winnipeg's portfolio of wins, and have had a direct impact on the city, both by expanding the tax base and by raising its international profile. All told, the YES! team's work has helped realize Winnipeg's economic potential and enhanced the city's reputation as a business-friendly jurisdiction. To attract private investment, authenticity matters; you need to know the industry you're working in. That's why YES! Winnipeg has hired a team of industry experts who have strong professional networks and technical knowledge in their respective fields to advocate on behalf of the city's key sectors. This knowledge and industry expertise also provides vital insights into what businesses need to succeed, which in turns allows the YES! team to provide better industry-specific assistance. Part of the assistance that YES! Winnipeg provides is navigating government channels on behalf of businesses. This is made possible through strong partnerships with the municipal, provincial, and federal governments. As a bridge between industry and government, the YES! team can provide a communication path for businesses to access the resources they need in the public sector. When required, the team will also advocate for industry needs to government and work with both the public and private sectors to overcome challenges to growth. More than anything else, the YES! team knows that having a strong private sector that promotes the local business environment can be a competitive advantage. In this, Winnipeg punches well above its weight. The city's close-knit business community, which YES! Winnipeg has helped foster for many years, provides a competitive advantage against other larger cities. Big cities, by virtue of their size, don't have the same opportunity to align and mobilize their business community in support of business, investment, and job growth. YES! Winnipeg's ability to leverage local business leaders to help sell our city matters. Nothing resonates more with a company looking to invest or expand here than a local business leader sharing their story of why Winnipeg has been good for their business. YES! Winnipeg's understanding of the city's value proposition and competitive advantages allows the team to sell Winnipeg to the world. Knowing what investors need and tailoring pitches to each audience maximizes opportunities for success. Resonating with investors means doing our homework – gathering intelligence, understanding the pressures an investor is facing, and articulating what Winnipeg offers to address their concerns. Success breeds success, and YES! Winnipeg works to leverage each expansion and investment success to tell the "why Winnipeg" story to the next client. The end result is a noticeable impact on Winnipeg's long-term economic growth and an improved awareness of the city's business-friendly environment. "YES! Winnipeg takes our cues from the private sector. Our services are always evolving to meet current industry demands, adapting quickly to change." YES! Winnipeg cumulative wins, 2018 (YTD as of Oct. 15) 1,510 new jobs created $69.4 + million invested $42.4 + million value of payroll YES! Winnipeg cumulative wins since 2011 6,353 new jobs created $654.4 + million invested How YES! Winnipeg helps local business grow Navigating government programs, permitting, and approval processes Sourcing strategic suppliers Locating ideal real estate Advice on financing and access to capital Sourcing talent and facilitating educational partnerships Providing market intelligence to inform decisions Ryan Kuffner, Vice President of Sales & Business Development Economic Development Winnipeg

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