Tourism Winnipeg

Tourism Winnipeg Destination Marketing Plan 2020

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Contact Cody Chomiak, Director of Marketing | E cody@tourismwinnipeg.com P 204.954.1960 37 Facebook instant experience mobile ad platform Capitalize on Facebook's newest ad platform, where people can watch engaging videos and photos, swipe through carousels, tilt to pan and engage all in a single ad. Each ad loads instantly and is mobile-optimized and designed to capture your audience's complete attention. Acquire new customers, amplify your business, inspire mobile shopping and drive brand awareness. Instant experiences Cost Facebook instant experience ad $750 Sponsored Instagram stories - restaurants and attractions Highlight your business with a sponsored Instagram story and tap into Tourism Winnipeg's engaged audience. Tourism Winnipeg will work with your restaurant or attraction to create a compelling visual ad combining photography and video. Sponsored instagram stories Cost Content provided by partner $100 Tourism Winnipeg to create content $300 Instagram photo walk Instagram offers a highly visual medium to showcase all of Winnipeg's stunning spaces. Host an #OnlyInThePeg photo walk to draw attention to your attraction and generate interest online. Tourism Winnipeg will create the invitation, invite photographers and guests and assemble a prize package to honour the best photo. Receive rights to the high resolution photographs taken during the event and showcase the photos through your hashtag and on your Instagram account. Instagram photo walk Cost (limit of eight per year) $500/walk Live-on-location video Benefit from Tourism Winnipeg's live-on-location video and photo coverage and take advantage of the promotional opportunities through Tourism Winnipeg's Facebook Live, Instagram Stories and Twitter accounts. This is an effective way to reach a broader audience through social media and to capitalize on real-time experiences. Live video coverage Cost On-location $400 NEW! - Google posts Tourism Winnipeg's destination partnership with Google allows for an exclusive spot on the Winnipeg search page to promote key content. Benefit from this coveted spot by promoting your event, attraction, package or brand. Google post Cost (limit of one per week) $75/post

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