Issue link: http://tourismwpg.uberflip.com/i/134953
» Canadian Museum for Human Rights Tourism Winnipeg will develop new initiatives in partnership with the Canadian Museum for Human Rights to increase individual, group and packaged tours to Winnipeg. The museum will be a catalyst to open new markets and attract opportunities for delivering a culturally relevant and targeted message to groups in the education, student youth, LGBT, human rights and faithbased markets worldwide. » Travel Agents A travel agent or agency is a licensed travel product retailer that provides travel information, reservations and other forms of assistance to consumers, companies and/or groups in making travel arrangements. Travel agencies are a good distribution channel for suppliers as agencies source customers and receive a commission from the supplier only when a product is sold. To promote Winnipeg, Tourism Winnipeg will collaborate with industry partners to: conduct sales calls on travel agent consortiums, host travel agents on site visits of Winnipeg, and target travel agencies specializing in student/youth travel. » Intercept Strategy Tourism Winnipeg will develop strategies to increase the length of stay of individuals and groups using Winnipeg as a gateway for Churchill tours. Approximately 10,000 visitors travel to Churchill each year to view polar bears and beluga whales in their natural habitat. Winnipeg is well positioned to increase their length of stay, as there are many products that complement Churchill tours, including Assiniboine Park Conservancy's Journey to Churchill, as well as the Inuit art galleries, The Manitoba Museum, Oak Hammock Marsh, FortWhyte Alive, etc. Shopping, cuisine, spas, etc. are also of interest. Tourism Winnipeg will also collaborate with VIA Rail, The Forks, Ô Tours and interested stakeholders to develop tour programs for VIA Rail stopover passengers, as well as those using Winnipeg as an entry point for hunting and fishing adventures. on Winnipeg. Tourism Winnipeg will also provide stakeholders opportunities to participate in product familiarization tours of various Winnipeg tourism establishments to increase product knowledge. » Mobile Visitor Information Centre Tourism Winnipeg will enhance visitor experiences by providing a mobile visitor information centre at major Winnipeg festivals, events and city-wide conventions in order to encourage visitors and residents alike to explore Winnipeg. Tourism Winnipeg will distribute visitor and events guides and offer one-on-one travel counselling. » Online Reservation System Online reservation systems are beneficial to visitors as they provide instant information regarding availability, professional and immediate email confirmations, time savings, convenience of booking at anytime and easy access to special offers. Tourism Winnipeg offers an online reservation option for purchasing Winnipeg accommodations and travel packages that provides guaranteed price parity. It allows direct bookings and payment transactions at no additional cost to consumers. Tourism Winnipeg regularly monitors and assesses the online booking service, to ensure it results in increased business for stakeholders. » Online Itineraries Geographic information system applications are tools that allow users to create interactive queries, analyze spatial information, edit data and produce maps. These applications can be used to develop online destination itinerary building programs for visitors. Online destination itinerary programs allow visitors to select an origin and a destination to create user-specific travel itineraries featuring the selected tourism products and services of their choice. To enhance the visitor experience, Tourism Winnipeg will explore using an online itinerary program that integrates with www. tourismwinnipeg.com, allowing users to create customized travel itineraries of Winnipeg featuring industry partners. Visitor Servicing Provides visitors with tools to plan a vacation through visitor guides, maps, website, online reservations, toll-free enquiries, face-to-face travel counselling, live chat and social media activities to optimize visitor experiences and increase length of stay. Tourism Winnipeg will develop a visitor services platform to enhance visitor experiences. This platform will include increasing distribution of visitor guides, events and maps; providing the most current tourism information for frontline staff servicing visitors; managing a mobile information centre at special events; and increasing live chat and social media interactions. » Visitor Information Toolkit Tourism Winnipeg will develop a visitor information toolkit and provide visitor information presentations to frontline staff of hotels and attractions to better service visitors. Current information on events and what's new at attractions will be distributed on an ongoing basis to ensure visitors receive the most up-to-date information A Master Tourism Plan for Winnipeg | 2011-2015 | 2013 UPDATE 29