Tourism Winnipeg

Economic Development Winnipeg brand guide 2021

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9 Economic Development Winnipeg brand guide Primary identity YW has a specific tagline "Grow Your Business Here" that runs alongside the logo. The YW logo with tagline comes in three formats: G R O W I N G Y O U R YES! Winnipeg logo with tagline Stylized wordmark » The stylized wordmark was designed for use as a stylized headline graphic in YW marketing materials. » The stylized wordmark does not take the place of the logo/tagline lockup, and should always appear with the parent logo. » The wordmark colour options are: four colour process, black, reverse and colour/reverse. YES! Winnipeg logo with tagline » The YW logo with tagline can be placed at the front or top of any YW marketing materials, eg. banners, videos, brochure covers. » It must be used as a logo, not a graphic/headline. EDW and YES! Winnipeg logo with tagline » The EDW and YW logo with tagline must appear at the back of all YW marketing materials to signify the relationship between the two identities. » The tagline cannot be used with the EDW logo on its own, or in conjuction with the TW logo. » The EDW logo must always appear first in the tagline lock up. Do not rearrange the order of the logos and tagline.

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