2022 Partnership Opportunities 11
Student/youth co-op advertising campaign
There are new opportunities for Winnipeg from the student youth market because
of the pandemic. Many student groups which previously travelled internationally
are now seeking domestic destinations for enhanced travel learning experiences.
Tourism Winnipeg will showcase Winnipeg to educators and student travel
planners through a digital and print co-operative advertising campaign. We will:
» Geo-target rural Manitoba teachers
» Develop blog stories that will highlight the city's unique student offerings
» Produce print ads for the Manitoba Association of School Superintendents,
College of Alberta School Superintendents, etc.
Cost
................................................................................... $1,000
Photo and video asset creation co-op
Tourism Winnipeg offers a co-op fund to create stunning photo and video footage
to be used in promoting Winnipeg as a desirable group tour destination. Certain
qualifications apply.
Campaign (limit up to $3,000)
Cost ....................................................dependent on scope of video or photo shoot