Issue link: http://tourismwpg.uberflip.com/i/1466452
Vancouver's Traction on Demand is one of Salesforce's largest consulting partners with nine offices around the world. Traction on Demand announced its plan to expand and create its tenth office in Winnipeg in October 2021. Why Traction on Demand chose Winnipeg: • Our diverse population. • Workforce and recent growth of the local technology industry. • Government of Manitoba Industry Expansion Program to provide skills training to 100 net new hires. • Great potential for partnerships with other technology companies and post-secondary institutions. YW's Business and Talent & Workforce Development teams ensured Traction on Demand had a smooth entry into the market. They helped in the following ways: • Government program navigation including assistance with industry expansion funding programs. • Strategic introductions to local businesses and relevant partners to develop a single strategy for successful hiring in Winnipeg. • Regular touchpoints to share significant information and opportunities. • Sharing insights on why Winnipeg is the ideal location for life, talent and business. Traction on Demand's growth and economic impact: • It currently has 30 employees and at maturity, will have 100 people by September 2022. • EDW's Market Intelligence team estimates that these 100 jobs will generate about 145 indirect and induced jobs, for a combined total of 245 jobs generating approximately: · $16 million in direct GDP at project maturity · $14 million indirect and induced GDP TRACTION ON DEMAND YES! Winnipeg success 20 THE WINNIPEG INVESTOR YES! WINNIPEG SUCCESS