Tourism Winnipeg

2017 Marketing Plan & Partnership Opportunities

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Contact Cody Chomiak, Director of Marketing at cody@tourismwinnipeg.com or 204.954.1960 25 2 0 1 7 T O U R I S M W I N N I P E G PA R T N E R S H I P O P P O R T U N I T I E S The following partnership platforms and programs give stakeholders an opportunity to expand sales and marketing reach in collaboration with Tourism Winnipeg. We encourage you to become a partner and engage in the print and digital marketing programs in order to increase awareness and sales. M E E T I N G A N D C O N V E N T I O N O P P O R T U N I T I E S Tourism Winnipeg, the Canadian Museum for Human Rights, Manitoba Liquor and Lotteries Corporation, Travel Manitoba, Winnipeg Airports Authority Inc. and the RBC Convention Centre Winnipeg are strategic partners representing more than 60% of the total investment. Industry partner fees make up 40% of the total budget and are as follows: Industry Partners Cost Hotels (>200 rooms) $22 / room Hotels (<200 rooms / non downtown) $11 / room Audio Visual Companies $2,200 *Others $1,100 *Includes attractions, festivals, car rentals, associations, DMCs, rural pre / post operators / entertainment TEAM WINNIPEG PARTNERSHIP Tourism Winnipeg continues to lead Team Winnipeg, a collaborative group of more than 50 stakeholders representing destination marketing associations, hoteliers, attractions, facilities, and meeting and event planners. It provides a single identity in the marketplace for increased recognition of Winnipeg as an outstanding meeting and convention destination. Team Winnipeg presents meetings and conventions, optimizes marketing budgets, and ensures the ultimate delivery of the best meeting and convention experience for delegates and planners. As a Team Winnipeg stakeholder, your investment in co-operative sales and marketing initiatives will be leveraged in order to maximize opportunities for a greater return on investment: › Access to approximately 400 qualified leads with annual client profiles for individual sales follow-up › Be referred to prospective and qualified meeting and convention clients at industry events, trade shows and familiarization trips › Obtain a special advertising rate for the Winnipeg Meeting and Convention magazine that is distributed to more than 25,000 meeting and incentive travel planners › Receive an annual return on investment report, identifying booked business and opportunities for individual sales follow-up › Receive an enhanced listing in the Meeting and Convention website meetingswinnipeg.com › Attend professional development training sessions for trade show, marketplace and client events Proposed Team Winnipeg Sales Initiatives 2017 Dates Initiatives Jan. 19-20 Canadian Society of Association Executives Trillium Chapter Winter Summit, ON Feb. 2 Tête-à-Tête, Ottawa Feb. 19 Eastern Consortium, Ottawa April Ottawa Sales Blitz July 6-8 Canadian Society of Association Executives Trillium Chapter Summer Summit, ON Aug. 12-15 American Society of Association Executives Annual Meeting & Exposition, Toronto, ON Aug. 22-23 IncentiveWorks, Toronto Sep. / Oct. Familiarization Tour, Winnipeg Oct. 25-27 Canadian Society of Association Executives National Conference, St. John's, NF Dec. Canadian Society of Association Executives Toronto Chapter Holiday Event, Toronto NOTE: Team Winnipeg partnership fees include exhibit and booth costs, client events, sponsorships, etc. Individual travel expenses for airfare, hotel and conference registration are not included. 2016 TEAM WINNIPEG PARTNERS ALT Hotel Winnipeg Anderson's Hitch 'n Post Ranch ARLAN Group Assiniboine Park Conservancy Best Western Plus Winnipeg Airport Hotel Canad Inns Destination Centre Polo Park Canadian Event Production Services Canadian Museum for Human Rights CDEM - Economic Development Council for Manitoba Bilingual Municipalities Celebrations Dinner Theatre Corporate Source Inc. Courtyard by Marriott Winnipeg Airport Creative Display Limited Delta Winnipeg Downtown Winnipeg BIZ Events by Emma Fairmont Winnipeg Festival du Voyageur Folklorama Freeman Audio Visual Canada Frontiers North Adventures Heartland International Travel & Tours - D.M.C. Hilton Winnipeg Airport Suites Holiday Inn Winnipeg - Airport West Inland Audio Visual Inn at the Forks Manitoba Liquor & Lotteries Manitoba Museum Nasco Staffing Solutions Oak Hammock Marsh Interpretive Centre Oasis Originals Inc. Radisson Hotel Winnipeg Downtown RBC Convention Centre Winnipeg Strauss Event & Association Management The Drum Cafe - Interactive Corporate Entertainment The Forks The Fort Garry Hotel, Spa and Conference Centre The Metropolitan Entertainment Centre by Canad Inns Thermëa by Nordik Spa-Nature Tourism Winnipeg Tourisme Riel Travel Manitoba University of Manitoba Victoria Inn Hotel & Convention Centre Winnipeg Airports Authority Inc. Winnipeg Art Gallery Winnipeg Exclusive Bus Lines Winnipeg Pass Winnipeg Trolley Company

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