Tourism Winnipeg

2018 Destination Marketing Plan and Partnership Opportunities

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Contact Cody Chomiak, Director of Marketing, at cody@tourismwinnipeg.com or call 204.954.1960 35 TOURISM WINNIPEG E-NEWSLETTER More than 18,000 subscribers (a year-over-year increase of 64 per cent) receive the leisure e-newsletter. Its average open rate of 24 per cent each month favourably compares to an industry average of 18 per cent. Purchase a partner's spotlight, leaderboard banner or footer ad to communicate your sales message. Monthly Opportunities Cost Leaderboard banner ad (limit of one per month) $250/month Footer banner ad (limit of one per month) $150/month Partner spotlight (limit of four per month) $300/month TOURISM WINNIPEG WEBSITE Tourism Winnipeg's flagship website continues to grow its audience every year. From January to June 30, 2017, it generated a total of 471,237 visitors (a year-over year increase of 23 per cent) and more than 1.4 million page views. Showcase your brand in a featured listing at the top of one of the most popular pages: Upcoming Events, 101 Things to Do, Top 10 Winnipeg Must-Sees and Family Fun. Featured listings in 2017 received an average of 88 clicks per month! Feature Listings Cost Upcoming Events (limit of four per month) $350/month 101 Things to Do (limit of four per month) $300/month Top 10 Winnipeg Must-Sees (limit of four per month) $300/month Family Fun (limit of four per month) $300/month FEATURE PARTNER SPOTLIGHT Showcase your brand with a coveted spot on our homepage (www.tourismwinnipeg.com) as featured content with a link to your website. Spotlight Partner on homepage Cost Box ad (limit of one per month) $300/month DIGITAL ADVERTISING FEATURE SIDEBAR AD For maximum exposure, purchase a feature sidebar ad on www.tourismwinnipeg.com to appear on multiple interior pages of the website. This is an effective way to get your brand noticed on high-traffic pages throughout the website. Sidebar ads in 2017 received an average of 130 clicks per month! Sidebar Listing Display Advertising Cost Box ad (limit of five per month) $300/month

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