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c. Media Support
Winnipeg's tightly-knit local media community can
be counted on to provide in-depth, comprehensive
editorial coverage on local festivals and events. In fact,
many of them are media sponsors, offering discounted/
in-kind advertising, special edition/section event and
festival coverage, digital/social media promotion and
other promotional partnerships as part of their
media agreements.
Major media outlets in Winnipeg that frequently
sponsor festivals and events include:
Winnipeg's festivals and events also attract national
and international attention. Media accreditation is
given to out-of-town media either directly through
the festival, or through Tourism Winnipeg/Travel
Manitoba's travel media program, where hosted
travel writers from around the globe are brought
in to write stories about Winnipeg, including its
festivals and events.
