Tourism Winnipeg

Tourism Winnipeg Destination Marketing Plan 2020

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Contact Cody Chomiak, Director of Marketing | E cody@tourismwinnipeg.com P 204.954.1960 33 Holiday shop and stay advertising campaign The holiday shop and stay advertising campaign will promote exclusive packages and deals through an enhanced digital marketing strategy that will include an Expedia campaign, social media advertising, hyper- targeted ads, video and content marketing and dedicated microsites. Packages will be promoted through: › Expedia.com and .ca › Social media channels (Facebook, Twitter and Instagram) › Tourism Winnipeg's leisure e-newsletter › Tourism Winnipeg's Only in The Peg guide › A dedicated packages and deals page on www.tourismwinnipeg.com Deadline date: September 4, 2020 Holiday shop campaign Non-profit For-profit October – December $450 $550 2021 Winnipeg Visitor's Guide The Winnipeg Visitor's Guide is Tourism Winnipeg's flagship publication and premier resource for visitors to Winnipeg. With more than 80,000 printed copies and an online digital format. Tourism Winnipeg offers one of the most cost-effective visitor guide partnerships in North America. The guide is distributed through hotels, shopping malls and high-traffic visitor areas in Winnipeg, rural Manitoba, Thunder Bay, Grand Forks and Fargo. It is also available for conferences and on request at www.tourismwinnipeg.com. Deadline date: September 4, 2020 Advertisement size Non-profit For-profit Quarter-page $550 $800 Half-page $800 $1,050 Full-page $1,050 $1,550 Inside front/back cover $1,550 $2,050 Outside back cover $2,100 $2,600 The Loop/La Boucle brochure More than 50,000 copies of The Loop walking trail will be distributed throughout the city. The Loop is one of the most popular print pieces used by visitors and is a bilingual publication. Purchase a box ad to promote your brand or offer a package along the trail of The Loop/LaBoucle. Spotlight Ad Cost Deadline date Box ad (limit of five spots) $750 March 6, 2020 Print advertising

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