Tourism Winnipeg

The Winnipeg Investor magazine 2020

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"I strongly believe our role as a corporate citizen and a champion for social impact attracts and retains talent. Much like our clients and communities, our employees are socially conscious and want to work for an organization that takes its role in the community seriously." Deb Tabor, RBC Manager of Recruitment Canada's biggest bank, Royal Bank of Canada (RBC), recognizes the proven correlation between employee engagement and customers' likelihood to recommend RBC. When hiring employees, RBC seeks attitudes, behaviours and skills that nurture its culture, live the company values and contribute towards a vibrant workplace. "What attracts talent to RBC is similar to what attracts people to Winnipeg – it's our culture, shared Laurie Cox, Human Resources Business Partner, RBC. "We are a values- based organization that invests in the careers, development and passions of our employees. One of our most successful strategies is truly word of mouth – employees sharing their experience with family and friends and inviting them to be part of the RBC employee experience." As partnership and collaboration are core to RBC's employee culture and attraction strategy, RBC works with many organizations to source diverse talent. Recruiters recognize the need to be on the path of where talent already gathers, whether it be newcomer agencies, on campus or in the social media space. "We believe that if you have a passion for helping others and our values speak to you, we can find the right role for you," explained Amanda Bibeau, RBC Senior Campus Recruiter. "We have reimagined our early talent approach. We used to focus on hiring for a certain role rather than attracting and ultimately, developing the right talent. It is a great approach to attract young people, for example, who didn't realize just how diverse a career in banking and at RBC can be." The early talent acquisition team seeks out students across post-secondary institutions and offers a wide range of networking opportunities for students in summer and co-op roles. RBC continuously invests in employee skill development and career progression through dynamic resources, such as self-guided online workshops, courses on financial acumen and leadership development, and digital enablement skill building. The company encourages employee volunteer activities, one of the many ways it gives back. By showing up in its communities, RBC shapes its brand not only for clients, but for current and future employees. $500,000,000 $3 million + to charity across Manitoba 26 branches 1,500 + for RBC Future Launch to prepare Canadian youth for the future world of work employees in Winnipeg in Winnipeg plus other offices Helping clients thrive and communities prosper / 10 years in 2018 to support RBC Future Launch, the environment, the arts, and other community giving. RBC courtesy RBC 30 TH E WINNIPEG INVE STOR

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