Issue link: http://tourismwpg.uberflip.com/i/873887
Economic Development Winnipeg // YES! Winnipeg // Tourism Winnipeg 23 Avenue and the West End (including the airport). Tourism Winnipeg has also developed several walking area maps that include an airport district walking trail map, a Portage Avenue West walking trail map and a downtown skywalk map. The Loop/La Boucle Brochure The Loop is a 9.5 kilometre, 3.5-hour self-guided circuit that gives walkers an opportunity to explore Winnipeg's historic, cultural, architectural and modern-day gems in the downtown and St. Boniface neighbourhoods. Fascinating facts and trivia are revealed through 50 points of interest highlighted along the route. Culinary Brochure The culinary scene brochure provides a sampling of the most sought-after culinary categories from Tourism Winnipeg's food blog, www.pegcitygrub.com. Tours Brochure The Tours brochure is a comprehensive publication featuring guided, self-guided and walking tours throughout the city. This brochure is distributed through Winnipeg's hotels and visitor centres. Factoids Brochure The Factoids brochure contains interesting trivia and fun facts about Winnipeg that will satisfy the curious traveller. It's one of Tourism Winnipeg's most popular print pieces and is updated annually. Winnipeg Lure Brochure The Winnipeg Lure brochure is a bilingual publication that provides an overview of the city, showcasing Winnipeg's major attractions and attributes. INTEGRATED MARKETING COMMUNICATIONS: DIGITAL MARKETING Tourism Winnipeg will continue to increase its investment in digital marketing efforts—including continued enhancement of its social media and content marketing strategy—to increase traffic to its website, engage online users and new markets, further optimize search engine rankings and increase conversions, while building a loyal and growing fan base. Tourism Winnipeg Leisure E - Newsletter Tourism Winnipeg will continue to distribute market-specific e-newsletters about what's happening in Winnipeg to more than 18,000 subscribers each month, a 64 per cent year-over-year increase. E-newsletters keep Winnipeg top-of-mind, feature current events and provide links to contesting, packages and deals, partner spotlights and current events. Image/Photo Gallery Tourism Winnipeg's image gallery will be available to meeting planners, tour operators and media looking to promote travel to Winnipeg. The images and videos contain vibrant, high-quality shots of the city covering an array of genres. Updated images will include seasonal options, people and various other aspects showcasing the uniqueness of Winnipeg as a travel destination. Video Tourism Winnipeg will continue to create organic video content that will be promoted through its website and various social media channels. These short videos will highlight a variety of experiences that support the advertising campaigns and current events. Key pillars in the destination attraction strategy will include a flagship leisure video starring Alexander Mickelthwate (the Winnipeg Symphony Orchestra's music director) and the 30-second "Bring Your… to Winnipeg" television spots produced for the 2017 Canada Summer Games. ALT Hotel Winnipeg: JJ GIll Winnipeg Skyline: William Au