Tourism Winnipeg

Winnipeg Visitor Profile 2017

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February 2019 The tourism sector in Winnipeg CMA employs close to 3.5 million Domestic visits to Winnipeg Generating $ 609 million in direct expenditures 48,000 people in A division of Economic Development Winnipeg Inc., Tourism Winnipeg is the city's official destination marketing organization tasked with increasing visitation and delivering the best possible visitor experience. One of Winnipeg's largest employers, the tourism industry sector is an essential contributor to the local economy. Tourism Winnipeg collects data from Statistics Canada to measure various visitor-related metrics (summarized below), which are shared with multiple stakeholder groups and used to help set the tourism attraction strategy for the city. business establishments 4,000 Total visits by trip purpose, 2017 2017 Visits by trip purpose 2017 Domestic Visitor Profile Pleasure 2,539,000 Business 465,000 Other Reasons 474,000 14% 80% Manitoba Québec / Atlantic Provinces 2% 13% 73% 9% Saskatchewan, Alberta, British Columbia 9% Ontario 2017 Domestic Visitors originated from

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